Website Redesign + AI Visibility
Rank on Google.
Get recommended by ChatGPT.
We redesign websites to help your customers find you — on Google, ChatGPT, Claude, Gemini, etc. Strategy, design, engineering, SEO, and AEO in one engagement — so you launch ranking higher and getting cited by AI from day one.
The gap
Three vendors. One broken outcome.
Most businesses hire a design shop, an SEO agency, and — increasingly — an AEO agency. Each ships their half. Nobody owns the outcome.
Design shops
Tank your rankings.
Beautiful redesigns that break redirects, drop schema, and lose 20-40% of organic traffic. You win on aesthetics and lose on revenue.
SEO agencies
Ship PDFs your dev team ignores.
A 40-page audit with recommendations nobody implements. No redesign capability, no authority to ship changes, no ownership of outcomes.
AEO agencies
Bolt onto broken architecture.
Add schema and llms.txt on top of sites that weren't built for AI crawlers. Content still buried in JavaScript. Thin entity signals. Marginal lift at best.
One team. One engagement. One outcome.
We handle strategy, design, engineering, SEO migration, and AEO implementation under one roof. No handoff friction, no finger-pointing, no “that's not my scope.”
What's included
Everything your redesign needs, in one engagement.
Strategy & SEO audit
Keyword research, search intent mapping, competitive gap analysis, schema coverage review, and AI crawlability check. We build a target keyword map before we touch anything — so the redesign is aimed at the searches your customers actually run.
Modern redesign & build
Design and development on the stack that fits — Next.js, Webflow, or Shopify. Fast, accessible, mobile-first, and built for both human readers and AI crawlers.
SEO built in from day one
Every page is structured for the keywords it's designed to rank for: clean URL architecture, tight meta structure, JSON-LD schema, internal linking, and Core Web Vitals. If you already have rankings, we migrate them properly — most redesigns lose 20-40% of traffic, ours retain 95-100%.
AEO implementation
Comprehensive JSON-LD schema (Organization, Service, FAQ, Article), llms.txt file, entity-clear content restructuring, and server-rendered content AI crawlers can actually read.
AI citation monitoring
Ongoing tracking of how often ChatGPT, Claude, Perplexity, Gemini, and Deepseek cite your site — so you can see what's working and where to double down.
Post-launch optimization
30 days of daily ranking monitoring, regression fixes, content tuning based on real search and citation data. Not a drive-by launch.
Why both SEO and AEO
Google still drives the volume.
AI is where the high-intent research happens.
Buyer behavior is shifting fast. ChatGPT referral traffic grew 206% year-over-year. ChatGPT now handles roughly 17% of Google's query volume. Perplexity, Claude, Gemini, and Deepseek are picking up share. Gartner projects a 25% decline in traditional search by 2026.
But Google isn't dead — it's where top-of-funnel volume still lives. Ignoring Google for AEO is as bad as ignoring AEO for Google. The right answer is both, built into the same site from the start.
That's why we handle SEO migration and AEO implementation in the same engagement. Different crawlers, different signals, same underlying architecture — and if that architecture is wrong, nothing else works.
Outcomes
What you get after launch.
- Getting found on Google for the keywords your customers actually search
- Citations in ChatGPT, Claude, Perplexity, Gemini, and Deepseek within 30-90 days of launch
- Modern, fast, accessible site that your team can maintain without a developer for every change
- Clear measurement framework: Google Search Console + AI citation monitoring
- Clean JSON-LD schema graph across every page type
- Server-rendered content that AI crawlers can actually read
- Existing Google rankings preserved through migration, where applicable (typical 95-100% retention on priority terms)
Pricing & engagement
Productized. Transparent. No surprises.
Starter audit
$5K
Full technical SEO + AEO audit of your existing site. Deliverable report with prioritized fixes. 2 weeks.
Redesign + AEO
$25K–$80K
Full redesign with SEO migration, AEO implementation, and 30 days post-launch optimization. 6-12 weeks.
Ongoing retainer
$3K–$6K/mo
Content expansion, schema maintenance, citation monitoring, and ranking tuning. Month-to-month after launch.
FAQ
Common questions.
How do you make sure our Google rankings survive the redesign?
Every engagement starts with a full URL and ranking inventory. Before launch, we build a redirect map for every existing URL, preserve meta structure and schema, maintain internal linking patterns, and run a pre-launch SEO QA pass. After launch, we monitor rankings daily for 30 days and fix any regressions immediately. Typical ranking retention on priority terms is 95-100%.
How long until we show up in ChatGPT, Claude, and Perplexity after launch?
First citations typically appear within 30-90 days post-launch, assuming content and entity signals are strong. Some queries (less competitive, entity-specific) start citing within 2-3 weeks. The monitoring phase tells us which queries are working and where to push harder.
Do you work with existing WordPress, Shopify, or Squarespace sites?
Yes. WordPress to Next.js, WordPress to Webflow, legacy Shopify to Shopify Plus, Squarespace migrations — we handle all of these. The stack choice is driven by what your team needs to maintain post-launch, not by what we prefer to build on.
What's included in an AI-visibility redesign?
Strategy + SEO audit, modern design and build on a stack that fits your team, full SEO migration (redirect mapping, meta preservation, schema continuity), comprehensive AEO implementation (JSON-LD, llms.txt, server-rendered content, entity-clear structure), AI citation monitoring across ChatGPT/Claude/Perplexity/Gemini/Deepseek, and 30 days of post-launch optimization.
How do you measure AI citation success?
We run monthly query sets across ChatGPT, Claude, Perplexity, Gemini, and Deepseek — both brand-specific queries ("best X agency for Y") and category queries where we'd expect you to be cited. We track citation frequency, position, and quote accuracy. Combined with Google Search Console for traditional SEO, you get a complete visibility picture.
Can you add AI visibility to our existing site without a full redesign?
Sometimes. If the site has clean server-rendered content, good information architecture, and functional schema, we can layer in AEO improvements (expanded schema, llms.txt, content restructuring, citation monitoring) as a $8K-$15K retainer project. If the site is on a platform that can't serve clean HTML to AI crawlers, or the content is buried in JavaScript, a redesign is the realistic path.
How is this different from what SEO agencies sell?
Most SEO agencies deliver reports and hand fixes to your dev team. We are the dev team. We ship the fix — schema, redirects, content restructuring, architectural changes — not just recommend it. And we cover both SEO (Google) and AEO (AI answer engines) in one engagement rather than bolting them onto separate vendors.
How much does this cost and what's the typical timeline?
Engagements start at $25,000. Most projects land between $40K-$80K depending on site complexity, content volume, and migration scope. Timeline is typically 6-12 weeks from kickoff to launch, plus 30 days of post-launch optimization. Enterprise rebuilds with complex integrations can run 3-6 months.
Ready for a website your customers can actually find?
Book a call to discuss your site, your target keywords, and what an AI-visibility redesign would look like for your business.